All Entries in the "advertising" Category
Schweppes pulls ad campaign after flu crack falls flat
Controversial ad campaigns about Mexico seem to keep popping up.
Anti-piracy campaign targets cinema-goers
Take a trip to the cinema in Mexico anytime soon and you’ll probably see an ad campaign that scolds the Mexican public for buying pirated movies.
Death penalty advertisements in Mexico
You see some strong stuff on the streets of Mexico City ans this month was no different: an advertising campaign from Mexico’s Green Party demanding the return of the death penalty to the country.
Mexican men ask for an end to violence against women
A campaign featuring well-known men in Mexico asks that their fellow males stop beating up and abusing women. Do Mexican men need to be told by other Mexican men to stop beating up and abusing women?
Media advertising campaign targets violence against journalists
A television, radio and print advertising campaign is to launch here in Mexico in an attempt by press freedom groups to raise public awareness about violence against journalists.
Only in Mexico: Funeral Advertising
This advertising campaign is currently running on buses, bus stops and billboards across Mexico City. The ads are promoting a funeral home, and was run in conjunction with Day of the Dead.
Sparks continue to fly over Absolut ad
The latest advertising campaign in Mexico from Swedish vodka maker Absolut seemed to push all the right buttons south of the U.S. border, but it ruffled a few feathers in El Norte. Here’s an update with some more detail about the fallout, and Absolut have tried to address the mountain of complaints rolling in about the ad
Absolut campaign ruffles feathers in el norte
The latest advertising campaign in Mexico from Swedish vodka maker Absolut promises to push all the right buttons south of the U.S. border, but it could ruffle a few feathers in El Norte.
Please go to the blog post here to read the complete version.
California reclaimed by Mexico? That’s the Absolut truth
Absolut’s global advertising agency TBWA, and in this case their Mexican branch TERAN\TBWA, came up with an excellent, geographically specific angle.
The agency makes a play on Mexico’s ambiguous, love/hate relationship with its northern neighbour the United States. A map of the top half of the Americas is displayed, only in this version California, Arizona, Texas, New Mexico and other northern states remain part of Mexican territory, as it was before Mexico lost out to the US in the Mexican-American war.
